| As little as two years ago, classified advertising on the | | | | Here's what you do: |
| internetwas HOT! Believe it or not, up until then I had | | | | Go to any MAJOR search engine ( , etc.) and do a |
| generatedthousands of dollars in affiliate program | | | | search using a phrase someonesearching for your |
| sales utilizing freeinternet classifieds and services | | | | product or service would look for (i.e. if you'reselling |
| known as Free For All (FFA) | | | | golf supplies, do searches such as "golf supplies" , or |
| Links pages. | | | | "golf gear", etc.). You can find some excellent |
| But, alas, things change, and it is necessary to change | | | | alternative phrasesby looking at each engine's results, |
| with them. | | | | which should contain additionalsearch advice (i.e. |
| Free classifieds and FFA's have all but lost 99.9% of | | | | "people looking for golf supplies also search for;etc.) |
| theireffectiveness due to abuse by programs known | | | | Take a note of the top 20 sites that come up in each |
| as | | | | search. Check outeach of these sites, and if they offer |
| "auto-submitters". | | | | paid classified advertising, |
| These programs post to thousands and thousands of | | | | THAT IS WHERE YOU WANT TO BE! |
| free classifiedad sites and FFA's, usually for a fee. The | | | | I've actually advertised on sites that sent me 100-300 |
| problem with using suchservices is thousands of other | | | | unique visitorsper day for LESS THAN $30 for a |
| people are using them as well, not tomention the fact | | | | whole month of advertising! |
| that they rarely post an ad to any sites which | | | | Here's a specific example: |
| receivethe targeted traffic you're looking for. What do | | | | Let's say you're a member of a network marketing |
| you think is moreimportant...posting thousands upon | | | | company or similarhome business and you want to |
| thousands of ads to site which | | | | drive traffic to your referral website. |
| NO ONE (except for the auto-submitters) ever visit, or | | | | Go to the above major search engines and type in the |
| posting ahandful of ads to sites that receive the quality, | | | | phrase "work at home"or "work from home" (there |
| targeted traffic youneed? | | | | are many more search phrases you could use, |
| So is classified advertising dead? In a word....NO! | | | | I'll just use these two as an example). |
| The "secret" to effective online classified advertising is | | | | The #1 site for both Google and Yahoo for the phrase |
| not reallya "secret" at all, but more a case of common | | | | "work at home" isa popular site called "Work at Home |
| sense. As of March, | | | | Moms" ( If youtake a look at that site, you'll notice they |
| 2001, almost 90% of internet users found the sites | | | | offer low cost classifiedadvertising ($25 a month or |
| they are lookingfor through the use of search engines. | | | | less if you buy several months at a time). |
| Now you might be thinking, "Great, but what does that | | | | An ad placed at that particular high-traffic site sent |
| have to dowith classified advertising?" | | | | more than 100unique visitors a day to our site! |
| It's Simple! | | | | What's more, the visitors we received were the type |
| Search engines send targeted traffic to the sites listed | | | | of TARGETED visitorsthat are worth their weight in |
| within them,but can also be your best tool to find the | | | | gold. |
| high traffic sites that offerlow-cost classified | | | | If you need some relatively cheap, targeted traffic to |
| advertising that both receives the traffic yourlooking | | | | your site, give onlineclassifieds a try-you won't be |
| for, and the targeted customers you NEED to make | | | | disappointed! |
| sales! | | | | |