| Taylor Made clubs were made in the 1970's by golf | | | | map. |
| fan Gary Adams. Adams was spending a lot of time | | | | Today, Taylor Made is one of the industries undisputed |
| on the golf course trying to improve his game, but was | | | | leaders in golf equipment manufacturing and innovative |
| frustrated at the traditional Wood clubs that were | | | | design. They dominate the PGA Tour, as well as most |
| available. After spending sometime considering what | | | | other competitive tours due to their expertise, with their |
| alternatives could be found, he developed the metal | | | | drivers and fairway woods being the club of choice |
| wood. Adams released his metal wood at the 1979 | | | | for a large number of professionals. However, due to |
| PGA merchandise but unfortunately it did not take off | | | | their wide ranging product line, offering clubs for golfers |
| as expected. In order to convince golfers to purchase | | | | of all skill levels, Taylor Made clubs are just as favored |
| the new club, Adams convinced 47 professional | | | | by novice golfers as they are by the Pro's. |
| golfers to use his club at that years PGA Tour. After | | | | In 1997, Taylor Made was acquired by Adidas to form |
| seeing this new ground-breaking club being used by so | | | | TaylorMade-Adidas golf. This move helped to make |
| many professionals, interest grew and sales began to | | | | them one of the largest golf club manufacturers in the |
| sore, and by 1983, metal was the preferred material | | | | world as both companies were amongst the most |
| for clubs. | | | | innovative in their respective fields. A sign of the |
| After the initial success with the metal wood, Taylor | | | | success of the two companies coming together is the |
| Made clubs fell behind the rest of the competition due | | | | production of their golf apparel range. This includes the |
| to a lack of new innovative ideas to match the metal | | | | development of their 'Climacool' performance fabrics |
| wood. There was more and more metal woods | | | | used in golfing attire, and the '3d fit foam' in their range |
| available on the market from already well established | | | | of shoes. They have also added golf bags, stands and |
| golf manufacturers, and Taylor Made no longer stood | | | | golf balls to their already extensive range of products. |
| out from the crowd. But, in the mid nineties, the Burner | | | | But staying true to their roots of golf club innovation, |
| Bubble driver was introduced. This used an innovative | | | | they recently introduced Moveable Weight Technology |
| shaft which helped golfers swing faster without any of | | | | in their golf clubs, as well as their new Rescue club |
| the extra effort required with normal drivers. This | | | | which has become a huge hit. |
| product firmly set Taylor Made on the golfing worlds | | | | |